hololive

hololive is a virtual YouTuber agency operated by Cover Corporation, a Japanese tech entertainment company. Founded in 2017 with the debut of Tokino Sora, hololive has grown into the largest VTuber agency in the world with over 80 active talents across multiple branches.

Branches

hololive JP

The original Japanese branch, organized into generations:

• Gen 0: Tokino Sora, Roboco, Sakura Miko, Hoshimachi Suisei, AZKi
• Gen 1: Akai Haato, Shirakami Fubuki, Natsuiro Matsuri, Aki Rosenthal
• Gen 2: Nakiri Ayame, Yuzuki Choco, Oozora Subaru
• GAMERS: Ookami Mio, Nekomata Okayu, Inugami Korone
• Gen 3 (Fantasy): Usada Pekora, Shiranui Flare, Shirogane Noel, Houshou Marine
• Gen 4: Amane Kanata, Tsunomaki Watame, Tokoyami Towa, Himemori Luna
• Gen 5: Yukihana Lamy, Momosuzu Nene, Shishiro Botan, Omaru Polka
• Gen 6 (holoX): La+ Darknesss, Takane Lui, Hakui Koyori, Sakamata Chloe, Kazama Iroha

hololive English

• Myth (2020): Mori Calliope, Takanashi Kiara, Ninomae Ina'nis, Gawr Gura (graduated), Watson Amelia (affiliate)
• Promise (2021): IRyS, Ouro Kronii, Hakos Baelz, Ceres Fauna (graduated), Nanashi Mumei (graduated)
• Advent (2023): Shiori Novella, Koseki Bijou, Nerissa Ravencroft, Fuwawa Abyssgard, Mococo Abyssgard
• Justice (2024): Elizabeth Rose Bloodflame, Gigi Murin, Cecilia Immergreen, Raora Panthera

hololive Indonesia

• Gen 1 (AREA 15): Ayunda Risu, Moona Hoshinova, Airani Iofifteen
• Gen 2 (holoro): Kureiji Ollie, Anya Melfissa, Pavolia Reine
• Gen 3 (holoh3ro): Vestia Zeta, Kaela Kovalskia, Kobo Kanaeru

Key Milestones

• 2017: Tokino Sora debuts, marking the start of hololive
• 2019: Cover Corp listed on TSE Growth Market
• 2020: hololive English and Indonesia branches launch
• 2021: Gawr Gura becomes first VTuber to reach 3M subscribers
• 2023: hololive SUPER EXPO and fes. held at Makuhari Messe
• 2024: Combined YouTube subscribers across all talents exceed 90 million
• 2025: Multiple large-scale concerts including hololive fes. 5

Impact

hololive is widely credited with popularizing VTubers globally, especially through hololive English. The agency has expanded into music, merchandise, anime collaborations, and gaming partnerships, making it one of the most influential entertainment brands in the virtual content creator space.