N-ko Mei Kurono
N-ko Mei Kurono is Netflix Anime's official VTuber and anime ambassador, a sheep-human who debuted in 2021.
N-ko Mei Kurono (Japanese: N子・メイ・黒野) is a corporate VTuber who serves as the official anime ambassador for Netflix and appears on the Netflix Anime YouTube channel. She is known as the first VTuber created by a major streaming service, and she hosts The N-ko Show, a weekly program about anime titles available on Netflix.
Profile
| Item | Detail |
|---|---|
| Debut | April 27, 2021 |
| Affiliation | Netflix (Netflix Anime) |
| Position | Netflix Anime Ambassador |
| Species (setting) | Sheep-human lifeform |
| Origin (setting) | California |
| Languages | English and Japanese |
| Regular program | The N-ko Show |
| Character designer | Fubuki (2D design) |
| 3D modeler | Tumidango |
Career
In April 2021, Netflix announced that it was joining the VTuber scene with its own virtual YouTuber. A teaser trailer gave her name as N-ko Mei Kurono, described her as a sheep-human lifeform and gave her official title as "Netflix Anime Ambassador." The Japanese announcement said that N-ko would present the appeal of anime on Netflix Anime's YouTube channel. Her debut was scheduled for Tuesday, April 27, 2021.
On her debut day, Netflix published an announcement on its official corporate news site calling her the company's first-ever anime ambassador. The announcement explained that her name is pronounced "e-nu-ko." It also said that she would be based on the Netflix Anime YouTube channel and connect with fans around the world through her own weekly series, The N-ko Show. Rob Pereyda, Netflix's Head of Anime, Editorial and Publishing at the time, said that many staff members were VTuber fans. He added that when the team was looking for new ways to connect subscribers with anime they would enjoy, creating a company VTuber was one of the first ideas they had.
Her introduction video came out on the Netflix Anime channel around her debut. The launch was reported by English-language anime and entertainment outlets, including AniTrendz, ONE Esports and ANIME PH.
Activities
Streaming style
N-ko's main role is The N-ko Show, a weekly program where she shares news about upcoming and newly released anime on Netflix along with her own recommendations. Reports on her debut said that her activities would not be limited to promotion. Her introduction suggested that she would also play games, sing karaoke and collaborate with other virtual talents. In her debut, she said she hoped to collaborate with her VTuber seniors, and coverage of the launch mentioned well-known VTubers such as Gawr Gura and Kizuna AI as examples. Because she is bilingual in English and Japanese, she can address both English-speaking and Japanese-speaking anime fans.
Characteristics
N-ko is a half-sheep, half-human character. She wears Netflix's brand colors, black and red, and has long, fluffy white hair and a pair of curled horns that show her species. In her introduction, she says she is a Netflix employee. As part of this role, she describes attending meetings with offices around the world and making various adjustments at work to make anime more appealing. Her stated character traits include a love of anime and massages and a dislike of writing kanji, which gave her introduction a lighthearted tone.
Her 2D character design was created by Fubuki, a concept designer known for work on Dead or Alive 6. Her 3D model was produced by the 3D designer Tumidango.
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